In a recent survey, leaders reported that 62% of behavior challenges persist for a year or more with a staggering 36% reporting the challenges cost their organization $100,000 or more each year.
When leaders face persistent, resistant challenges, it’s easy to accept poor results—or invest in change efforts that drain time and resources without delivering impact. Crucial Influence® equips leaders at every level—from emerging leaders to senior executives—with proven strategies to change even the most stubborn human behaviors to secure results.
Grounded in more than 50 years of social science research and insights from successful influencers worldwide, this approach helps leaders achieve measurable, lasting change.
What You’ll Learn:
- Leverage the Six Sources of Influence®—personal, social, and structural factors that drive behavior change.
- Diagnose challenges and roadblocks, then prescribe the most effective, comprehensive solutions.
- Flexible learning formats and delivery options for bringing this course to your organization.
